Richard Lloyd, Which? executive director, said:
“While trust may have marginally improved, energy remains one of the least trusted industries. With three-quarters of consumers worried about their energy bills and only a quarter trusting the industry to act in their best interest, it’s clear big reforms are needed to restore confidence and guarantee fairer prices for consumers.”
Notes to Editor
1. As part of our Fair Energy Prices campaign, we are calling for:
- The Competition and Markets Authority (CMA), as part of its current investigation into the energy market, to investigate the best way for the regulator to establish a ‘price to beat’, so that consumers can trust that the price they pay is fair.
- Require energy suppliers to use simple, directly comparable pricing, similar to petrol pump displays, so people can more easily compare prices and make the best choice if they switch.
2. 75% of consumers say they are worried about their energy bill, with only 26% trusting the energy industry to act in their best interest.
3. Populus, on behalf of Which?, interviewed a representative sample of 2081 UK adults online between 15th and 16th October 2014. Data were weighted to be demographically representative of all UK adults. Populus is a member of the British Polling Council and abides by its rules.