Which? executive director, Richard Lloyd said:
“Hopefully this is the start of a concerted crackdown by regulators, using their new powers to send a clear message that nuisance calling won’t be tolerated. This company made millions of unwanted calls so we welcome the Claims Management Regulator baring its teeth.
“The size of this fine should make other firms think twice before bombarding people with cold calls. We also need to see senior executives held personally accountable if their company makes unlawful sales calls.”
Note to Editors