“Vodafone must listen to their customers” – Which? response to Ofcom’s latest telecoms complaints data

Which? executive director, Richard Lloyd said:
“We all increasingly rely on mobile phones in our daily lives, so to see so many complaints about billing and customer service problems is deeply worrying.

“Vodafone also performed poorly in Which?’s 2015 annual mobile customer satisfaction survey. Vodafone must listen to their customers and resolve these problems as quickly as possible.”

Notes to editors

  • Based on our mobile satisfaction survey of 3,530 members of the public in February 2015, Vodafone (345 users polled) achieved an average customer score of (53%)
  • This was the worst score of all eight UK mobile phone providers rated in the survey
  • Customer score is a combination of satisfaction and likelihood to recommend service to a friend

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