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Poor quality products are being boosted by inflated reviews on the websites of Britain’s biggest retailers – potentially misleading consumers, an investigation by Which? has found. The consumer champion looked at 15 products that it had rated as Don’t Buys, a status given to products that fail to meet the standards of its rigorous, independent […]
Shoppers are being misled by unscrupulous sellers using fake and paid-for online product reviews, according to a Which? undercover investigation. The investigation reveals how easily some sellers are actively bypassing the rules to offer free products in exchange for false and highly-rated reviews. Which? found evidence of Facebook groups – with tens of […]