Consumers rate best and worst shops
In an online survey from Which? of more than 11,000 people, customers have rated the best and worst high street shops (based on price, products, service and store, after sales/returns) – with Lush coming top for the first time.
> Shoppers praised Lush for its ‘friendly and knowledgeable staff’ and ‘high quality products’.
> WH Smith and Halfords were among the lowest rated.
> But the continuing squeeze on household budgets has clearly had an impact on shopping habits – with more than half of shoppers (56%) saying they are doing less shopping than this time last year.
> Online shopping is now preferred by 41% of consumers, primarily because it’s cheaper and easier to compare prices.
> The majority (57%) of people surveyed said they buy more online, rather than on the high street
Martyn Hocking, Which? editor says:
“With household budgets squeezed, people are becoming choosier about when and how they purchase products. High street shops cannot afford to give customers poor service if they want to tempt shoppers away from their computers and into the store.”
For the full ranking of the top 100 shops and an embargoed copy of the article “The Best and Worst Shops” from the June issue of Which? magazine, please contact Susan Golaszewski.
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Notes to Editor
10 highest-rated shops:
1 Lush (83%)
2 John Lewis (81%)
3 Apple (81%)
4 Lakeland (80%)
5 Independents electricals (80%)
6 Clarks (79%)
7 Richer Sounds (78%)
8 Disney Store (77%)
9 IKEA (75%)
10 Morrisons (74%)
11 Bonmarche (74%)
10 lowest-rated shops:
89 JD Sports (58%)
90 Homebase (58%)
91 Primark (58%)
92 BHS (57%)
93 Brantano (57%)
94 TK Maxx (57%)
95 JJB Sports (56%)
96 Poundstretcher (56%)
97 Tesco (56%)
98 Blacks (55%)
99 WH Smith (52%)
100 Halfords (51%)