Nuisance calls: an everyday modern menace

As new research reveals that thousands of people receive an average of 26 nuisance calls a month, Which? is calling for further action by the Government to tackle this everyday modern menace.

Which? and call blocking provider trueCall have analysed over seven million calls made to trueCall customers over a three year period. This research reveals that for some people registered with a call blocking service the problem of nuisance calls has got worse over the last three years, not better. Which? analysis of calls made to 4,000 trueCall customers found:

  • Over the last three years, these trueCall customers received an average of 26 unwanted calls a month.

  • Four in every ten (38%) of their calls were a nuisance call.

  • In January 2013, they received 18 nuisance calls a month but by January 2016 it rose to 22 nuisance calls.

  • There are regional variations in the numbers of nuisance calls received, with trueCall customers in Scotland receiving an average of 37 nuisance calls a month.

  • Older, more vulnerable trueCall customers received an average of 38 calls per month – 46% more than standard customers – and one in five of these more vulnerable customers received more than 60 calls a month.

Following Which?’s Calling Time on Nuisance Calls campaign, the Government and regulators have taken action to tackle unwanted calls and texts, including hitting nuisance callers with bigger fines and introducing mandatory Caller Line Identification, however this research demonstrates that there is still more to do.

Which? is calling for the Government to use the Digital Economy Bill announced in this week’s Queen’s Speech to:

  • Introduce tougher penalties for senior executives and directors of any company that makes unlawful calls so that they are personally held to account making it harder for companies to continue to flout the rules.

  • Ensure that the new rules being introduced will enable people to have more control over their data.

Alex Neill, Which? Director of Campaigns and Policy, said:

“Millions of people are still being bombarded with nuisance calls and consumers are sick and tired of this daily intrusion. While there have been steps in the right direction, this research highlights that more must be done to tackle this menace.

“With the Government bringing forward legislation in the Queen’s Speech to tackle nuisance calls, they should introduce tougher penalties that hold senior executives personally accountable when their company makes unlawful calls and make sure the new rules give people more control of their data.”

Since we launched our Calling Time on Nuisance Calls and Texts campaign more than 370,000 people have pledged their support. As part of the campaign we launched an online tool to make it easier for consumers to report unwanted calls and texts to the relevant regulator.

Notes to editors

1.  Research:  The data was supplied by trueCall and is taken from information automatically supplied by some of its call blockers. This research is not nationally representative. The data covers a three-year period from January 2013 to February 2016 and includes details on 7,043,435 incoming calls.

As part of our analysis we also compared the data gathered by 724 people with a specialist trueCall box designed for older, vulnerable people, against 3,727 users of the standard trueCall unit.

2. Breakdown by region

Region

Average nuisance calls/month, 2013-2016

Proportion of incoming calls that are a nuisance

All of UK

26

38%

East

23

35%

East Midlands

22

35%

London

20

34%

North East

27

39%

North West

27

39%

Scotland

37

45%

South East

22

35%

South West

23

35%

Wales

24

34%

West Midlands

23

35%

Yorks & Humber

27

38%

 

3.   trueCall: trueCall supplies devices that significantly reduce the number of nuisance calls people receive. They also have special products to protect older and vulnerable people. www.trueCall.co.uk.

4.   People can support our Calling Time on Nuisance Calls campaign or use our online tool for reporting unwanted calls here – www.which.co.uk/callingtime Since launch more than 83,000 calls have been reported to the regulators using our tool.

5.  The Which? led Nuisance Calls Task Force recommended that Government should review the ability of the Information Commissioner’s Office (ICO) to hold to account board-level executives whose companies fail to comply with rules and guidance on the use of consumers’ personal data for marketing purposes, and amend legislation to give the ICO further powers as necessary. This would make it harder for companies to continue to flout the rules.

Press Release