REVEALED: The must-have mince pies and Champagne this Christmas

The annual Which? festive taste tests have revealed the must-have mince pies and Champagne for your shopping list this Christmas. 

We tested 14 traditional-recipe luxury mince pies and pitted five bestselling Champagne brands against the supermarkets’ own-brand or exclusive non-vintage Champagne priced at less than £35.

Our teams of bakery and wine experts rated each product in a number of categories after blind tasting and  then combined their marks to give an overall percentage. We found:

  • Harrods’ Classic Mince Pies With Brandy (£8.95 for six) came top of the mince pie pile with a score of 72%.
  • Lidl’s Snowy Lodge Mince Pies (£1.15 for six) came in second place with an overall score of 67%. Our judges commended the pies for their ‘beautifully crisp’ pastry.
  • In joint second place were Waitrose Shortcrust Mince Pies (£1.70 for six) also scoring 67% and hailed by our experts for their handmade appearance and generous helping of mincemeat.
  • The Co-operative Les Pionniers NV Champagne (£16.99) was labelled the best Champagne on offer this Christmas scoring 85% and impressing our judges with its rich, complex flavour.
  • Lanson Black Label Brut Champagne (£30) was the highest ranked bestselling Champagne brand, coming in third with a score of 81%.

Which? editor, Richard Headland said:

“Our taste test has once again revealed that supermarket own-label products can more than match the big brands. Our experts rated many affordable products highly which shows that good quality products aren’t always the most expensive.”

You can read the full tasting notes to find the Champagne and mince pies to best suit your taste by following the above links.  

Notes to editors:

  1. Mince pie taste test results:
Score Price for six mince pies
1. Harrods Classic Mince Pies With Brandy 72% £8.95
2. Lidl Snowy Lodge Luxury Mince Pies 67% £1.15
3. Waitrose Deep Filled Shortcrust Mince Pies 67% £1.70
4. Asda Extra Special Luxury Mince Pies 66% £1.89
5. Sainsbury’s Taste the Difference All Butter Mince Pies 64% £2.50
6. Spar 6 Luxury Mince Pies 62% £2
7. Iceland Luxury 6 Mince Pies 61% £1.49
8. Morrisons M Signature All Butter Deep Filled Mince Pies 61% £1.74
9. The Co-operative Truly Irresistible Mice Pies 59% £2
10. M&S Star Mince Pies 59% £2.50
11. Fortnum & Mason Six Traditional Mince Pies 58% £13.95
12. Gregg’s Sweet Mince Pies 58% £1.50
13. Aldi Specially Selected Mince Pies 54% £1.15
14. Tesco Finest Mince Pies 51% £2


Score Price per bottle of NV champagne
1. The Co-operative Les Pionniers NV Champagne 85% £16.99
2. Waitrose Blanc de Blancs Brut NV 83% £24.99
3. Lanson Black Label Brut Champagne 81% £30
4. Laurent-Perrier Brut Champagne 79% £38
5. Tesco Finest Premier Cru Champagne 78% £18
6. Lidl Bissinger & Co Premier Cru Champage 77% £15.99
7. Sainsbury’s Blanc de Noirs Brut Champagne 76% £20
8. Piper-Heidsieck Brut Champagne 76% £30
9. Asda Extra Special Louis Bernard Premier Cru Champagne NV 75% £19.75
10. Moet & Chandon Brut Imperial Champagne 74% £33
11. Morrisons M Signature Champagne Brut 74% £19
12. M&S Herbert Beaufort Grand Cru Champagne 73% £33
13. Veuve Clicquot Yellow Label Ponsardin Champagne 70% £31
14. Aldi Veuve Monsigny Brut 69% £10.99
15 Iceland Charles Montaine 59% £10

All champagnes tested were Non-Vintage. Prices don’t include any special offers and were checked as we went to press.

Press Release