“More ambitious approach is needed to tackle this crisis” – Which? response to latest NHS primary school obesity figures

Vickie Sheriff, Which?, Director of Campaigns and Communications, said:

“Childhood obesity is now at record levels for some age groups so it’s clear a more ambitious approach is needed to tackle this crisis.

“The Government must build on its Childhood Obesity Plan with a wider range of measures, including action to tackling in-store and other promotions on less healthy foods aimed at children. There also needs to be a joined-up approach with other Government initiatives, including the forthcoming Food and Farming Plan.”

Statement