Alex Neill, Which? Director of Policy and Campaigns said:
“The Government is in denial if it thinks this vague plan and voluntary scheme are enough to tackle the current obesity crisis.
“Just last month we found that most supermarket price-promotions are on less healthy foods and unhealthy foods are still being prominently promoted to children at checkouts and tills.
“Much stronger and more decisive Government action is needed to lower fat, sugar and salt content in foods and to ensure responsible promotions.”