In response to SSE’s announcement not to take part in The Big Switch, Which? executive director, Richard Lloyd, says:
“We’re disappointed by the confirmation today that SSE will not be participating in The Big Switch. As one of the biggest energy companies they should not just talk about putting their customers’ interests at the heart of their businesses but take real action.
“We are currently in the process of speaking to the energy companies about The Big Switch and we are pleased that even some of the smaller providers, who face the most challenges, have already indicated their interest in participating. Our message to the big energy companies is simple: prove your commitment to putting your customers first – or risk losing them to someone else who does.”